The evidenced-based, idea validation way of planning is the most important change to entrepreneurship in fifty years. It comes out of Silicon Valley where their new internet platform required a different way to do startup than a traditional business plan. This guide, which is the first and only summary of all methods/ strategies, double the chances for startup success. Using Steve Blank’s customer development process and a canvas to build a business model, the actual buyers of the product or service (end-users) design the components. Companies like Uber, AirBnB, and Zappos succeeded because of positive feedback from early adopters.
Academia – Entrepreneurship courses for students and professors now using lean as the best method for startup planning.
Economic Development – County, state, and government entities who have a goal to create new jobs and foster enterprises.
Workforce Centers -Local area workforce operations who are re-training those who have lost jobs to the new automated, Gig Economy.
Entrepreneurship Incubators/Accelerators – Wannabe entrepreneurs starting to plan a new concept or established business model.